Status: Available

Google Ads in Pindash

What each Google Ads campaign costs and what it really sells in your store. Pindash matches Google’s cost with your real orders and calculates ROAS on your sales, not on the conversions Google claims.

Read-only queries
ROAS on your store’s orders
Always kept apart from Meta

Try it free for 14 days See the demo

What you see in Pindash

Everything appears in Acquisition, next to the orders and net sales of each channel and campaign.

Advertising summary: spend, attributed sales and ROAS in Pindash, plus Google Ads clicks and impressions for the period.
Cost and ROAS for each channel and each campaign, with its orders and net sales.
What Google Ads claims (conversions and their value), shown apart and labeled, to compare with your store’s orders.
Campaigns with cost but no matched sales: no spend gets left out.

ROAS in Pindash = attributed net sales ÷ spend. It isn’t profit: it doesn’t subtract product costs or expenses.

What data Pindash reads

For each campaign and day: Cost, impressions and clicks, plus the conversions and value Google Ads claims, in the account’s currency.
From your accounts: Names and IDs of the accounts and their campaigns.
History: Going back as many months as your plan includes. It always rereads the last 7 days, which Google can still correct.

What it doesn’t read or change

Data about the people who see or click your ads.
Anything that changes campaigns, budgets, bids or ads.
Google’s conversions never count as your sales: your sales are always your store’s orders.

How to connect

In Pindash, go to Settings → Integrations and click Connect with Google Ads. The account owner or an admin can do it.
Sign in with a Google user that has access to your Google Ads accounts and allow access.
Choose which accounts Pindash reads, with search and “select all”.
Assign each account the stores it advertises and save. Pindash starts reading the cost within minutes.

Google doesn’t offer a read-only permission for Google Ads: when you authorize, you’ll see the API’s general permission. Pindash only runs read queries and blocks any other call before it leaves.

While Google finishes verifying Pindash, you may see an “unverified app” notice when you authorize.

Requirements

Your store connected to Pindash and saving the source of its orders.
A Google user with access to the Google Ads account.
To match each campaign by its ID: Google Ads auto-tagging (PrestaShop) or utm_id={campaignid} in the final URL suffix (WooCommerce). Without an ID, Pindash matches by campaign name.

To match each campaign with its orders, your store needs to save the source of its orders: in PrestaShop, with the Pindash module and attribution turned on; in WooCommerce 8.5 or later, with nothing to install. See True Source.

Frequently asked questions

What people ask us most about this integration.

Why doesn’t the ROAS in Pindash match Google Ads?

Google counts conversions with its own model and attribution window, and may count a sale that another platform also claims. Pindash uses your store’s real orders and the channel each one came from. You’ll see both figures, each labeled.

Can Pindash change my campaigns?

No. It only reads cost and performance reports. Any call that isn’t a read is blocked before it leaves Pindash.

Is it added to Meta Ads?

No. Google Ads and Meta are always shown separately: no total and no ROAS mixes the two platforms.

What about a campaign with no sales?

Its cost still appears, as “no matched sales”, and counts toward your Google Ads spend.

What if my account uses another currency?

Cost is converted to your view’s currency at each day’s exchange rate, like every other figure in Pindash.

How do I disconnect it?

In Settings → Integrations, click “Disconnect”: we revoke the authorization in Google immediately. The cost already read is kept for 30 days so you can export it or reconnect, unless you choose to delete it now.

Other integrations

See all integrations

Status: Available
Meta Ads Facebook and Instagram
Advertising
What your Facebook and Instagram campaigns cost and their ROAS on your real sales, always kept apart from Google.
Status: Available
PrestaShop
Stores
One-click connection with the free Pindash module: sales, refunds, catalog and the source of every order.
Status: In testing
Google Analytics 4
Analytics
Conversion funnel for each channel: visits, product, cart, checkout and your store’s real orders.

Running Google Ads?

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Questions? Get in touch